PwC Middle East Survey Reveals Private Sector’s Need to Retain Emirati Talent

A recent survey conducted by PwC Middle East has highlighted the imperative for the private sector to take additional measures in order to retain Emirati talent.

A recent survey conducted by PwC Middle East has highlighted the imperative for the private sector to take additional measures in order to retain Emirati talent. The findings of the survey underscore the significance of addressing this issue to ensure the continued growth and development of the region.

PwC Middle East has released its inaugural 2023 Emiratisation Survey, titled “The Retention Riddle: How to Keep Emirati Talent in the Private Sector.” The survey examines the UAE’s efforts to increase Emirati representation in the private workforce, aligning with the country’s national vision mandate.

The survey, which involved 500 Emirati nationals working in both the public and private sectors, as well as recent graduates, reveals that while younger generations show growing interest in private-sector employment, many Emiratis do not stay in these roles. In fact, two-thirds of those currently employed in private companies are considering returning to the public sector.

The survey emphasizes the need for private sector companies to take additional measures to retain Emirati talent, as failure to do so could hinder the UAE’s sustained economic development.

Khaled Bin Braik, Emiratisation Programme Leader at PwC Middle East, stated the survey’s objective is to create an impact in both the public and private sectors and support the government and economy. He stressed the importance of collaboration to achieve the UAE’s ambitious vision and build a prosperous economic future.

According to the survey, the private sector in the Middle East must proactively work towards creating an environment that encourages Emirati professionals to build long-term careers within their organizations. By doing so, companies can tap into the unique skills and perspectives that Emirati talent brings, while also contributing to the overall growth and prosperity of the region.

The survey’s results reveal that there are several factors influencing Emirati professionals’ decisions to remain in the private sector. These include competitive compensation packages, opportunities for career advancement, and the presence of a supportive and inclusive work culture. By prioritizing these aspects, companies can enhance their ability to attract and retain top Emirati talent.

Furthermore, the survey emphasizes the need for private sector organizations to collaborate with educational institutions and government entities to create tailored development programs. These programs can equip Emirati professionals with the skills and knowledge needed to excel in their careers, while also fostering a sense of loyalty and commitment to their employers.

PwC Middle East advises that organizations should also focus on building strong mentorship and leadership programs, as these initiatives play a vital role in fostering employee growth and engagement. By providing guidance and support, organizations can empower Emirati professionals to reach their full potential, while simultaneously cultivating a strong pipeline of future leaders.

PwC Middle East prioritizes nationalization as an integral part of its people strategy. The firm’s “Watani” program, launched in 2012, ensures Emirati representation across service lines. Through this initiative, PwC supports national talent at every stage of their careers, offering dedicated programs, client exchanges, and comprehensive training opportunities. As part of PwC Middle East’s New Equation strategy, the firm upskills its workforce, combining human-led and tech-powered solutions.

The survey highlights the importance of diversity and inclusion within the workplace as well. Creating an environment that values and embraces Emirati culture, traditions, and perspectives fosters a sense of belonging and encourages Emirati professionals to contribute their unique insights. This not only benefits individual employees but also enriches the overall organizational culture and performance.

In conclusion, the PwC Middle East survey emphasizes the significance of the private sector taking proactive measures to retain Emirati talent. By addressing the factors that influence Emirati professionals’ career decisions and creating a supportive and inclusive work environment, organizations can attract and retain top talent while contributing to the growth and development of the region. Collaboration with educational institutions and government entities, along with the implementation of tailored development programs and mentorship initiatives, are crucial steps towards building a strong and sustainable workforce for the future.

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