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Mona Ataya: Pioneering E-commerce and Empowering Women in the Middle East

by CEO Editorial Team

October 10, 2023 14

Mona Ataya, Founder & CEO of Mumzworld, has emerged as one of the Middle East’s most influential female entrepreneurs, leaving an indelible mark on the e-commerce landscape and championing women’s empowerment in the region.

Since its inception in June 2011, Mumzworld has been a trailblazer in redefining the e-commerce shopping experience, becoming the trusted destination for all things related to mother and child. Under Mona’s visionary leadership, Mumzworld has blossomed into the largest and most definitive source in its niche, offering an extensive product range, fostering an engaged community, curating exclusive product offerings, and delivering to over 20 different countries.

Mumzworld’s remarkable journey under Mona’s stewardship includes five successful funding rounds and strategic partnerships with renowned investors, solidifying its position as the #1 Funded Women-Led e-commerce Company in the Middle East. It made history as the first regional, homegrown e-commerce company to be acquired by a Saudi strategic giant, further affirming its stature in the industry.

Mona’s impact extends far beyond the business world. She has been recognized with numerous accolades, including being voted among the Top 75 Faces of the UAE by HSBC and named one of the 5 Most Powerful Women Transforming the Business World in the Levant. Her influence in the tech sector earned her a place among UAE’s Top 3 Most Prominent Women in the Tech World.

Beyond the boardroom, Mona serves as a board member of the Dubai Chamber of Digital Economy and represents the Arab world as a United Nations representative for UNCTAD. Her mission is to empower women and create opportunities in the digital ecosystem. She dedicates her time year-round to mentoring budding entrepreneurs, with a special focus on enabling young female business leaders.

Mona Ataya’s journey is not only a testament to her entrepreneurial acumen but also to her commitment to advancing women in business and technology. Her achievements continue to inspire and pave the way for a brighter and more inclusive future in the Middle East.

Check out her Instagram profile.