Mohammad A. Baker: Transforming GMG into a Global Well-being Powerhouse

Mohammad A. Baker: Transforming GMG into a Global Well-being Powerhouse

September 27, 2023 1

Mohammad A. Baker, the Deputy Chairman and CEO of GMG, is a driving force in the global business community, known for his unwavering dedication to entrepreneurship. Despite GMG’s impressive growth over the past 45 years, Mohammad maintains a startup mentality, firmly believing that no goal is beyond reach. Under his visionary leadership, GMG has evolved into a global well-being powerhouse, positively impacting millions worldwide.

Embracing a new era, Mohammad inspires individuals to achieve excellence in all facets of their lives and contribute to a better world. This vision includes staying at the forefront of industry trends while ensuring strong investment returns for GMG’s international partners. His strategic prowess catapulted GMG into Forbes’ prestigious Top 100 Arab Family Businesses in the Middle East for three consecutive years and secured GMG’s spot in LinkedIn’s esteemed Top Companies of 2022.

Mohammad’s innovative spirit is evident in the introduction of new brand concepts like M-A-D (sports and streetwear), Pedaliere (cycling), Basketbolista (basketball), Dropkick (athleisure sneakers), and the region’s leading multi-brand sports store, Sun & Sand Sports. 

Furthermore, Mohammad has significantly expanded GMG’s presence in the UAE’s food industry through the development of home-grown brands like Farm Fresh, Klassic, Noor Al Islami, Quality, and the recently launched Sapora and RUH.

His impact extends to the health sector with the establishment of concept stores such as Supercare, Arabella, and Good Health, leading to a remarkable 40% retail footprint growth in the UAE in 2022.

Mohammad’s strategic initiatives have propelled GMG onto the global stage, including acquisitions in Asia, entering markets in Egypt and Iraq, and the acquisition of Géant operations in the UAE. In April 2022, he masterminded a growth plan that saw GMG enter the food retail space by acquiring the Middle East operations of French retailing giant Groupe Casino’s brands.

With a legacy of transformation and a vision for continued growth, Mohammad A. Baker stands as a beacon of innovation and progress in the global business landscape.

Check out his Instagram profile.

CEO Editorial Team
CEO Editorial Team
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