“Qasimi: The UAE’s coolest menswear brand you need to know”

“Qasimi: The UAE’s coolest menswear brand you need to know”

April 3, 2023 0

When it comes to fashion, the UAE has plenty to offer. From luxurious designer brands to traditional clothing, the country’s fashion scene is diverse and vibrant. However, there is one brand that stands out for its unique style and contemporary approach to menswear: Qasimi. Founded by the late Sheikh Khalid bin Sultan Al Qasimi, the brand has quickly become one of the UAE’s coolest fashion labels.

Sheikh Khalid bin Sultan Al Qasimi was a member of the Sharjah royal family and a talented fashion designer. He studied architecture at the Central Saint Martins in London, where he developed an interest in fashion design. In 2008, he launched Qasimi, a menswear brand that combined his architectural background with his passion for fashion.

Qasimi’s designs are known for their clean lines, bold shapes, and unexpected details. The brand draws inspiration from various cultures and historical periods, including Islamic art and architecture, British subcultures, and Japanese samurai. Qasimi’s collections feature a range of clothing, from tailored suits and jackets to streetwear-inspired pieces like hoodies and bomber jackets.

One of the brand’s signature elements is its use of color. Qasimi often incorporates bright, bold hues into its collections, such as vibrant orange, electric blue, and neon green. This creates a striking contrast against the brand’s minimalist designs, adding an unexpected edge to each piece.

In addition to its unique aesthetic, Qasimi is also committed to sustainability. The brand uses eco-friendly materials in its collections, such as organic cotton and recycled polyester. Qasimi also supports local artisans and craftspeople, who create intricate details like embroidery and handwoven fabrics.

Qasimi’s success has not gone unnoticed. The brand has been featured in top fashion publications, such as GQ, Esquire, and Vogue. It has also been worn by celebrities, including Drake and Jay-Z. In 2019, Qasimi made its debut at London Fashion Week, where it received critical acclaim for its innovative designs.

Sadly, Sheikh Khalid bin Sultan Al Qasimi passed away in 2019, leaving behind a legacy of creativity and innovation. However, his brand continues to thrive under the creative direction of his sister, Sheikha Hoor Al Qasimi. Sheikha Hoor has been instrumental in maintaining the brand’s unique aesthetic and expanding its global reach.

In conclusion, Qasimi is a menswear brand that has taken the UAE fashion scene by storm. Its innovative designs, unexpected details, and commitment to sustainability have made it one of the coolest fashion labels in the country. While the brand’s founder may no longer be with us, his legacy lives on through Qasimi’s continued success and impact on the fashion industry

Sara Ali
saraali
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